June 18, 2024 9:31 am

A local Livonia Michigan news and community project from Bill Brown Ford.

Bill Brown Ford Receives First Custom Ordered 2023 Bronco Heritage Edition

The Ford Bronco Heritage Edition: A Journey Through Time

1966: A monumental year for automotive enthusiasts. The world was introduced to the Ford Bronco, a remarkable creation that took on the proud title of the first “Sports-Utility Vehicle” in the United States. It was neither strictly a car nor a truck but a blend of both, offering drivers unparalleled versatility.

Designed to gracefully handle every terrain, from rugged off-road paths to sleek highways, the Bronco was initially presented in three iconic styles: the Roadster, Sports Utility, and Wagon. This powerhouse didn’t just win over the crowd; it symbolized freedom, adventure, and innovation. Its 31-year journey saw a whopping 1,148,926 units grace the roads before its production ceased in 1996.

2023: The legend returns. The Heritage edition is a salute from Ford to the 1966 original, marrying contemporary innovation with iconic Bronco elements. This edition accentuates the ageless allure of the original SUV, most notably with its retro Oxford White grille, matching hardtop roof, and 17-inch aluminum wheels. A classic white stripe running down its flanks further cements the tribute to its 1960s origins.

As car enthusiasts and die-hard Ford fans know, nothing quite captures the spirit of adventure like a Ford Bronco. Last week, Bill Brown Ford received our first custom-ordered Ford Bronco Heritage at our Livonia, Michigan dealership. Bill Brown Sales Consultant Scott Daugherty help his customer personalize their Bronco to their style with eye-catching features, creating a perfect blend of the past and present.


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